No LD50 of standard St. John’s wort extract was identified in studies of mice, rats, and dogs treated for 26 weeks, even at dosages of 5,000 mg/kg [Schulz et al., 1998, p56]. Intolerance reactions appeared at 900 mg/kg/day. No genotoxic or mutagenic effects were noted in these studies.
Risks and Side Effects
January 26th, 2012 Posted in Men's Health
Jan, 26 2012
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Other Savings Opportunities
January 26th, 2012 Posted in Fitness
Jan, 26 2012
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Given the recent postal rate increase, more bulk mailings, zip code+4 and oversized postcards for direct mail purposes have been instituted. For the first time, clubs are putting a cap on controlling professional fees. Read the rest of this entry »
Marketing Strategy
January 19th, 2012 Posted in Wellness
Jan, 19 2012
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Before beginning a boot camp program, decide who your target audience is. Trader at Fitness & Image Results explains, “We purposely decided to target women in the 25- to 35-year age group for this program. These women are a different demographic from our personal training clients. They are looking for something different from the traditional aerobics class format.” Trader also points out that “the boot camp’s intense type of training has a number of benefits, including increased strength and cardiovascular endurance, with greater calorie burning and fat loss.” These types of benefits should be mentioned in marketing materials. Read the rest of this entry »
How to keep tabs on the competition
January 12th, 2012 Posted in Communication
Jan, 12 2012
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People involved in the wired economy like to joke that the business world is starting to operate at “Internet time.” Things are moving so quickly on-line that six months in Internet time is like 20 years in real time.
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Using RPE for Exercise Intensity
January 11th, 2012 Posted in Fitness
Jan, 11 2012
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Another method for prescribing and monitoring exercise intensity involves using ratings of perceived exertion (RPE). Perceived exertion refers to the physical strain individuals believe they are experiencing while exercising. Perceived exertion feedback is important because it provides a practical means for individuals to become sensitive to what constitutes appropriate exercise intensity. During exercise, perception of effort is influenced by a variety of cues — some local in nature (e.g., sensations of muscular discomfort or strain) and some central in nature (e.g., heart rate, breathing rate, etc.). Read the rest of this entry »
Bikes Draw New Members
January 4th, 2012 Posted in Uncategorized
Jan, 04 2012
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Remember the old promotion, “Get a new set of knives when you open a bank account”? Well, Akron General LifeStyles Health & Fitness Center put a new twist on an old promotion to increase sales during a typically slow time of year. To increase memberships in April and May, LifeStyles decided to give away a free mountain bike with each new membership during that time period. Current members would receive a mountain bike after referring two new members. Read the rest of this entry »
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